Types of Content for Small Business

Types of Content for Small Business

New School
Content marketing includes so many options beyond the classic blog post. There are many types of content for small business marketing purposes. Everyone has the technical ability to create engaging content thanks to affordable consumer electronics, programs, and their own creativity. Also, it is easier than ever to find and engage marketing agencies and freelance content creators.

For many brands, the question is not if you should commission content, it is where to focus your resources. The written word, graphics, video, or audio recordings all potentially serve as the basis for your content marketing.

Why Small Businesses Need a Content Strategy

Why Small Businesses Need a Content Strategy

New School

Engaging content brings prospects, leads, and new customers to your business. While some small businesses find success through their blog, others fail to experience tangible results. An effective content strategy can make the difference between successful or unsuccessful content marketing.

 

These days, there are so many options to create and publish content. An effective content strategy would identify the following:

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